No-code automation platform (formerly Integromat). Used with Airtable to build the original micro-prototype of an outreach tool that booked eight meetings a week on autopilot — the seed of Outbond.
How LeanScale runs delivery where Make is involved.
Every Attribution project moves through the same four phases. Know what you produce in each — and know that, like CPQ, this is a project you win or lo…
Most playbooks start at Blueprint. This one starts before that — with three things that have to be true before you are willing to run the project at a…
Every migration moves through the same four phases. The weight sits in phase one — get the Blueprint right and the other three go smoothly. 1 Blueprin…
Every Executive GTM Reporting project moves through the same four phases. This is a project you win in the Blueprint — by the time you're building cha…
Native roll-up summary fields only work on master-detail relationships, which excludes most of the counts a RevOps team actually wants. Declarative Lo…
A conversation on Go-to-Market strategy when every competitor has the same AI tooling — where differentiation actually comes from, and which sales and…
Anthony Enrio, a RevOps leader turned founder, on Go-to-Market strategy in the AI era: how the role of RevOps is changing as AI absorbs execution work…
Mica Oliveira walks through Amplemarket, covering the platform's capabilities across prospecting, enrichment and outbound sequencing, and the use case…
Prakash Raina, founder and CEO of Subskribe, walks through the platform's approach to CPQ, billing and revenue recognition as one system rather than t…
The lead source impact matrix scores each source on two axes at once — the volume it produces and the quality it converts at — so a source generating …
Partnership performance is measured on the same axes as direct revenue — bookings, pipeline, SQLs, and funnel conversion — rather than on partner coun…
A board deck that holds up follows a fixed structure: executive summary, financial performance, strategic goals, company operations, risks and opportu…
A commission plan is where the growth model meets individual behavior. It should pay for the outcomes the plan depends on, stay simple enough for a re…
Real engagements involving Make.
A PE-backed technology company ran leadership and board reporting out of spreadsheets and a bolt-on forecasting tool while nobody trusted the underlyi…
A growth-stage software company ran redlining and legal paper in a contract lifecycle system and quoting in a separate CPQ, but the two never fully me…
Every event produced a spreadsheet in a different shape and marketing was hand-researching names to make lists loadable. We built a duplicated-templat…
A long-established enterprise software company ran conflicting activity data across its CRM and its sales-engagement tool, so reps trusted neither. Le…
An early-stage AI company with a handful of full-cycle sellers wanted the CRM to update itself after calls. We built an event-driven pipeline that tak…
A software company had outgrown a Salesforce CPQ where all discount accountability lived at the quote header, price tiers had multiplied, and system-g…
A sales-technology company lost its CPQ during a CRM consolidation and could not send contracts at all. LeanScale built the replacement in DealHub — c…
A software company's marketing ops team had hand-fixed the same four CRM exception reports for years — blank sources, mis-stamped tiers, missing tier …
A financial-technology company lost its third-party lead router when the subscription lapsed, with no documentation of how routing worked. LeanScale r…
Conversation, not measurement.