Company · Marketing Data Infrastructure

Aqfer

Series A marketing data platform that helps enterprises unify, process and activate customer and marketing data inside their existing cloud. CRO Xander Kotsatos says it sells mostly to ad tech companies, data companies, agencies and publishers, has no SDR team, and grew new business year over year with nobody in marketing.

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Guests from Aqfer

Xander Kotsatos

Chief Revenue Officer at Aqfer, running sales, customer success and technical solutions after sales leadership roles at Beeswax and Comcast.

Chief Revenue OfficerProfile →
Episodes

Referenced in

Ep. 145

No SDRs, Still Growing: How a CRO Builds Pipeline in 2026

Xander Kotsatos on running sales, CS and solutions under one leader for the first time, why being right about the number matters almost as much as hitting it, narrowing sales focus while widening CS, growing new business with no SDRs and no marketing team, why slop raises the value of curation, and why his sales reps don't use AI to write proposals

October 23, 2026 · 00:50:14 · 43 min read