Ai_gtm

Do AI SDRs actually work?

On the evidence, mostly not yet. Autonomous outbound is where the market spent its marketing budget and where measured production usage is lowest — about 3% of a 40+ company panel. Where outbound AI does work, it drafts for a human rather than sending on its own.

One company in the panel bought an AI SDR, ran it, and switched it off; its records survive only as polluted lead-source values a team is now cleaning up. That cleanup cost is the part rarely priced into the evaluation. Treat autonomous send as the experiment and human-in-the-loop drafting as the default.

Evidence

What this is based on

Every claim above comes from work LeanScale published. These are the sources.

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