---
title: "ZoomInfo × LeanScale: how we run ZoomInfo"
type: "partner"
partner: "ZoomInfo"
tier: "Certified"
practice: "Growth Operations"
category: "Data & Enrichment"
vendor_url: "https://zoominfo.com"
publisher: "LeanScale"
date_modified: "2026-10-06"
canonical_url: "https://www.leanscale.team/knowledge/partners/zoominfo/"
source: "LeanScale Knowledge Hub, https://www.leanscale.team/knowledge"
license: "Free to quote and cite with attribution to LeanScale."
---

# How LeanScale runs ZoomInfo

Audited, migrated or consolidated across a quarter of the book: usually as part of a wider enrichment-waterfall decision.

**Tier:** Certified. We are trained on it. A core system.

**Where it sits:** Growth Ops, Data & Enrichment.

The Data & Enrichment Standard is open. It is contested.

- Projects we run on it: 2
- Native integrations in our stack: 2
- Hub documents: 19

## What we build on ZoomInfo

2 projects from the LeanScale catalogue run on ZoomInfo, each with a typical timeline from our delivery record.

- **Automated inbound** (Marketing Ops, Playbook, Capture and routing): Every inbound lead enriched, deduped and account-matched on arrival. Typical timeline: 3–5 weeks.
- **Market map** (RevOps, Playbook, Territory and planning): Your TAM scored and tiered against ICP, then refreshed every quarter. Typical timeline: 2–3 weeks.

## What we see running ZoomInfo

> Consistently strong North American coverage and org-chart depth. The evaluations we sit in usually hinge on international coverage and on whether list building depends on proprietary signal or on firmographics a waterfall can assemble.
>
> LeanScale Growth Ops

- Audited, migrated or replaced in a quarter of the client book

The full Field Report is a Standard benefit: implementations, effort, AI-nativeness and reach, every quarter. How a partner earns it: https://www.leanscale.team/knowledge/partners/#ladder

## How ZoomInfo fits the rest of the stack

Headless readiness and native integrations, read off the vendors’ own pages. Nothing here is asserted from memory.

**Connects natively with 2 partners we run:** [Clay](https://www.leanscale.team/knowledge/partners/clay/), [Gong](https://www.leanscale.team/knowledge/partners/gong/).

## The outcomes ZoomInfo helps us deliver

The LeanScale stacks ZoomInfo sits in, and the systems it runs alongside.

- **Sales Engagement Platform** (RevOps, Growth Ops): alongside [Salesforce](https://www.leanscale.team/knowledge/partners/salesforce/), [HubSpot](https://www.leanscale.team/knowledge/partners/hubspot/), [Clay](https://www.leanscale.team/knowledge/partners/clay/), [Amplemarket](https://www.leanscale.team/knowledge/partners/amplemarket/), [Outreach](https://www.leanscale.team/knowledge/partners/outreach/), [Gong](https://www.leanscale.team/knowledge/partners/gong/), [Apollo](https://www.leanscale.team/knowledge/partners/apollo/), [Salesloft](https://www.leanscale.team/knowledge/partners/salesloft/), [Chorus](https://www.leanscale.team/knowledge/partners/chorus/), [Cognism](https://www.leanscale.team/knowledge/partners/cognism/), [Lusha](https://www.leanscale.team/knowledge/partners/lusha/)
- **Customer Segmentation** (Growth Ops, RevOps): alongside [Clay](https://www.leanscale.team/knowledge/partners/clay/), [Apollo](https://www.leanscale.team/knowledge/partners/apollo/), [Gainsight](https://www.leanscale.team/knowledge/partners/gainsight/), [ChurnZero](https://www.leanscale.team/knowledge/partners/churnzero/), [Planhat](https://www.leanscale.team/knowledge/partners/planhat/), [Vitally](https://www.leanscale.team/knowledge/partners/vitally/), [Cognism](https://www.leanscale.team/knowledge/partners/cognism/), [Totango](https://www.leanscale.team/knowledge/partners/totango/), [Lusha](https://www.leanscale.team/knowledge/partners/lusha/), [Catalyst](https://www.leanscale.team/knowledge/partners/catalyst/)
- **Automated Outbound Process** (Growth Ops): alongside [Clay](https://www.leanscale.team/knowledge/partners/clay/), [Amplemarket](https://www.leanscale.team/knowledge/partners/amplemarket/), [Outreach](https://www.leanscale.team/knowledge/partners/outreach/), [Apollo](https://www.leanscale.team/knowledge/partners/apollo/), [Salesloft](https://www.leanscale.team/knowledge/partners/salesloft/), [Cognism](https://www.leanscale.team/knowledge/partners/cognism/), [Lusha](https://www.leanscale.team/knowledge/partners/lusha/)
- **Automated Inbound Data Enrichment** (RevOps, Growth Ops): alongside [Salesforce](https://www.leanscale.team/knowledge/partners/salesforce/), [HubSpot](https://www.leanscale.team/knowledge/partners/hubspot/), [Clay](https://www.leanscale.team/knowledge/partners/clay/), [Apollo](https://www.leanscale.team/knowledge/partners/apollo/), [Cognism](https://www.leanscale.team/knowledge/partners/cognism/), [Lusha](https://www.leanscale.team/knowledge/partners/lusha/)
- **Market Map (previously ICP/TAM)** (Growth Ops): alongside [Clay](https://www.leanscale.team/knowledge/partners/clay/), [Apollo](https://www.leanscale.team/knowledge/partners/apollo/), [Cognism](https://www.leanscale.team/knowledge/partners/cognism/), [Lusha](https://www.leanscale.team/knowledge/partners/lusha/)

## What we’ve published on ZoomInfo

3 playbooks, 2 field studies, 1 customer stories, 3 docs, 10 podcast episodes.

- [Attribution](https://www.leanscale.team/knowledge/playbooks/attribution-playbook/) (Playbook)
- [Automated Inbound Enrichment](https://www.leanscale.team/knowledge/playbooks/automated-inbound-playbook/) (Playbook)
- [Lead Routing](https://www.leanscale.team/knowledge/playbooks/lead-routing-playbook/) (Playbook)
- [Amplemarket with Mica Oliveira](https://www.leanscale.team/knowledge/docs/gtm-tech-demos-amplemarket-with-mica-oliveira/) (Doc)
- [GTM Tech Stack Overview](https://www.leanscale.team/knowledge/docs/gtm-tech-stack-gtm-tech-stack-overview/) (Doc)
- [When To Buy New Systems](https://www.leanscale.team/knowledge/docs/gtm-tech-stack-when-to-buy-new-systems/) (Doc)
- [The GTM Tech Stack of 50+ High-Growth Companies](https://www.leanscale.team/knowledge/research/customer-tool-stack-study/) (Field study)
- [The GTM Services M&A Market Map](https://www.leanscale.team/knowledge/research/gtm-services-market-map/) (Field study)
- [Stabilizing an overloaded Salesforce org and running a large territory refresh](https://www.leanscale.team/knowledge/customers/stabilizing-an-overloaded-salesforce-org-and-refreshing-territories/) (Customer story)
- [Ep. 114: Outbound Isn't Dying. Yours Is.](https://www.leanscale.team/knowledge/podcast/joey-gilkey-titanx-8000-dials-beat-200000/) (Podcast)
- [Ep. 104: The State of the GTM Stack: What 50+ B2B Companies Actually Run](https://www.leanscale.team/knowledge/podcast/state-of-the-gtm-stack-field-study/) (Podcast)
- [Ep. 85: Why AI + GTM Engineers Can't Replace RevOps](https://www.leanscale.team/knowledge/podcast/tessa-whittaker-ai-gtm-engineers-revops/) (Podcast)
- [Ep. 69: Inside the Mind of a Modern CRO](https://www.leanscale.team/knowledge/podcast/brett-kelly-modern-cro/) (Podcast)
- [Ep. 47: From Physics to Fixing Sales: How Amplemarket Is Rewriting GTM](https://www.leanscale.team/knowledge/podcast/mica-amplemarket-rewriting-gtm/) (Podcast)
- [Ep. 40: Why Slack Is the Future of B2B Support](https://www.leanscale.team/knowledge/podcast/tony-tom-slack-b2b-support/) (Podcast)
- [Ep. 39: How to Scale GTM in the AI Era: Anthony Enrico's Playbook for Modern RevOps](https://www.leanscale.team/knowledge/podcast/scale-gtm-in-the-ai-era/) (Podcast)
- [Ep. 24: AI Is Breaking Sales — Here's How to Fix It](https://www.leanscale.team/knowledge/podcast/mustafa-saeed-ai-breaking-sales/) (Podcast)
- [Ep. 22: Clari Acquired Groove...Now What?](https://www.leanscale.team/knowledge/podcast/clari-acquired-groove-now-what/) (Podcast)
- [Ep. 9: Practical Territory Design](https://www.leanscale.team/knowledge/podcast/cameron-legge-territory-design/) (Podcast)

Everything on ZoomInfo: https://www.leanscale.team/knowledge/company/zoominfo/

## Also in Data & Enrichment

Other Data & Enrichment systems our teams run.

- [Apollo](https://www.leanscale.team/knowledge/partners/apollo/) (Certified)
- [Cognism](https://www.leanscale.team/knowledge/partners/cognism/) (Deployed)
- [Lusha](https://www.leanscale.team/knowledge/partners/lusha/) (Deployed)
- [Clearbit](https://www.leanscale.team/knowledge/partners/clearbit/) (Deployed)
- [LeadIQ](https://www.leanscale.team/knowledge/partners/leadiq/) (Deployed)
- [LinkedIn Sales Navigator](https://www.leanscale.team/knowledge/partners/sales-navigator/) (Deployed)
- [SourceScrub](https://www.leanscale.team/knowledge/partners/sourcescrub/) (Deployed)

## Work with LeanScale

**Running ZoomInfo?** Embedded LeanScale teams build, migrate and run ZoomInfo alongside the rest of your stack, on a flat fee. Talk to us: https://www.leanscale.team/contact-us

**Work at ZoomInfo?** Update your Arsenal profile so ZoomInfo is in every recommendation we make in Data & Enrichment. The Standard seat is still open. Update your profile: https://partners.leanscale.team/profile/?v=zoominfo. See the programme: https://partners.leanscale.team/?for=ZoomInfo

All 141 partners: https://www.leanscale.team/knowledge/partners/

## Canonical

https://www.leanscale.team/knowledge/partners/zoominfo/
